Advertising & Marketing

Audi Center Altufevo presented the new Audi A3 at the Gagarin Jumping Cup

On June 12, the first ever Gagarin Cup in show jumping took place in Shchelkovo at the sports complex Zvyozdny.
( | Press Release | 2021-06-24 14:40:25 )
The competition was timed to coincide with the 60th anniversary of Yuri Gagarin's space flight and was supported by the Russian Equestrian Federation. Audi Center Altufyevo, the largest Audi dealership in Europe, part of the GK AVTODOM, was a partner of the event and presented the most popular models of this season to the participants and guests of the tournament: the new Audi A3, Audi A8 and Audi Q8.

Astronauts and equestrians performing in the show jumping discipline have a lot in common. Determined and courageous, they perfectly well know what the cost of any mistake, even the smallest. They know how important it is to work in a team and to work with the partner, crewmember or sport horse. Most importantly, both are familiar with the feeling of flight. Therefore, the show jumping tournament is an excellent opportunity to highlight the achievements of Russian specialists in space exploration once again and pay tribute to people who risk their lives every time they get into the cockpit of a spacecraft.

Champions of Russia and abroad took part in the Gagarin Cup show jumping tournament. The Grand Prix with obstacles height of 145 cm has become the main route. The prize fund of the competition will be 1.2 million rubles. One of the most fun and unusual routes is the bright and fiery Jump&Run&Drive. Audi Center Altufyevo, part of the GK AVTODOM, one of the largest automobile holdings specializing in the sale and service of premium and luxury cars, presented the incredibly luxurious Audi Q8 SUV on this route. First, the equestrians overcame obstacles on horses, and then they set behind the wheel of the Audi Q8 and made a lap of honor across the field.

«Not only cosmonauts and show jumping equestrians have a lot in common. I'm sure Audi car owners and brand fans share these values. Our clients are determined, courageous and very responsible people who pay a lot of attention to detail. It is important for them to feel the dynamics of the car and enjoy driving, – commented Alexander Korotkov, Brand Director of the Audi Center Altufyevo. – We are pleased to be a partner of the competition, to express our respect to Russian cosmonauts and to diversify the program of athletes with automobile activities».

A large-scale entertainment part awaited the spectators of the tournament in addition to the sports program: demonstration performances of the Russian national horse riding team, a drummer show, a festive concert, delicious treats and a win-win lottery.

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